[Review] Kid Cudi - Man On The Moon: The End Of The Day

Artist: Kid Cudi
Album: Man On The Moon: The End Of The Day
Label: GOOD Music
Release Date: September 15th 2009
Guests: Billy Cravens, Ratatat, Common, Kanye West, & MGMT
Producers: Kanye West, Emile, Jeff Bhasker, Dot Da Genius, Crada, Matt Friedman, Free School, Crookers & Plain Pat.

Throughout the next 12 months at awards shows broadcast on BET, MTV or whoever else is deciding to dish out awards these days, Im sure you will hear 'Kid Cudi' mentioned under the catogory of The Best New Comer. In fact, as writing this, I have just seen this year's BET nominations, and I am so far correct.

To a lot of people, this name will conjour up something incorrect. Holiday makers may recognise the name from Ibiza, Malia, Kos, Kavos or Zante last summer, where Kid Cudi was the artist of one of the biggest dance songs that swept across the club scene, spreading to the UK, and eventually onto Radio stations that heard the buzz. From there, Cudi landed on top of the Official Singles chart. Of course, although it was Kid Cudi, it was an Italian DJ duo, known as the Crookers. The duo had sampled the original 'Day N Night' song they had heard while in the US. The outcome was so massive, that it has overshadowed the original.

But the fact of the matter is, that the real sound of Kid Cudi is far from that. If you buy the album, you will not here any dance songs. You will not hear anything that any club DJ will play.

OK, so next you will probably see that Kid Cudi is a protege of Kanye West. "So if he is not interupting award shows, surely Cudi is making Hip Hop tunes for the street, or with catchy autotune hooks, dancing in videos with pretty girls and driving fancy cars" you might ask next? Nope, none of these. Despite being on a label with names such as Kanye, GLC, Consequence and Common, Cudi is far from this too.

The only way to describe the sound of this CD, is to imagine that your asleep. That seems to be the album theme, with the first few tracks sounding very sureal. In fact, it sounded 'too sureal' for me, and had me feeling droopy. The album is split into several sections - End Of The Day, Rise Of The Night Terrors, Taking A Trip, Stuck & A New Beginning. So the album follows the average person's sleep patterns.

Appart from nearly putting me into a sleep pattern, the only songs I will feel like listening to again are 'Day N Night' (the original version) although I've heard this so many times that this might not be the case, 'Soundtrack 2 My Life' and finally, the second single, 'Make Her Say', which features Common and Kanye West. These are the only two songs with any Hip Hop feel. If you like to listen to music while you drive, do not have this CD on, seriosly, it will probably make you fall asleep at the wheel!

If yo work as a session therapist, then this will be the best CD money can buy for you, maybe apart from Natural Wale sounds or Sounds of The Ocean (Natural Wale sounds is not a reference to another new artist).

I must admit, I am very disappointed with the album. I do not mind albums having themes, but I do like it to have a theme which I can listen to and stay active to.

2/10